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Naming the Burj – Khalifa or Dubai?
The haze and aroma of fireworks has now subsided following the grand launch of the amazing 800 metre tall Burj Khalifa tower in Dubai. The world’s tallest building is settling nicely into its new name...
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Mirdif City Centre – A mall too far?
Majid Al Futtaim’s new Mirdif City Centre mall – located on the outer limits of Dubai – has reported 1 million visitors during the 3 weeks after its opening on March 16th; an average of almost 50,000...
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How to use email to alienate your most important customers
Email is a phenomenally powerful and effective business communication tool, when used with forethought, planning and care. Conversely, a single careless email can cause a PR nightmare for a brand and...
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